Technical Analytics Code & Implementation

 
Practice Enhanced E-commerce Analytics Implementation

Practice Enhanced E-commerce Analytics Implementation

Download this simple but fully functional e-commerce demo to practice enhanced analytics implementation and some other advanced techniques with your favorite measurement tools. Read More

Nov 02, 2015
Posted By: Ani Lopez
Filed under: Technical Analytics
Collecting GA UserID into GA violates Google Analytics TOS

Collecting GA UserID into GA might violate Google Analytics TOS

Be very careful. It depends how you collect User ID from GA cookies might result in your GA account cancelled, specially if browser's localStorage is involved. You have been warned. Read More

Dec 08, 2014
Posted By: Ani Lopez
Filed under: Technical Analytics
tracking single-page sites in Google Analytics

A better approach to tracking single-page sites in Google Analytics

Let's face it, scrolling up and down panels of content that we would consider relevant enough to be a page (A.K.A. 'single-page websites') is a pain to measure. Read More

Nov 10, 2014
Posted By: Ani Lopez
Filed under: Technical Analytics
Tracking Google Analytics user ID

'It was you!' moment. Tracking GA users' ID

How to identify users when they have never logged in (yet) in your website? Grab users' ID from GA. The solution is pretty stright forward. Read More

Oct 22, 2014
Posted By: Ani Lopez
Filed under: Technical Analytics
Better Internal Campaign Tracking

Better Internal Campaign Tracking

Simplify Your Setup Without Hurting Your SEO Efforts While Making Reports Valuable
Read More

Aug 13, 2014
Posted By: Ani Lopez
Filed under: Technical Analytics
How to measure traffic from Google Images

How to measure traffic from Google Images

A simple way to capture more information related to the traffic arriving to your site from this search engine That will help you with your SEO for images. Read More

Sep 21, 2012
Posted By: Ani Lopez
Filed under: Technical Analytics
Google Analytics: Include Blekko as Search Engine

How to Include Blekko as Search Engine in Google Analytics

Why Blekko is not included as Search Engine in Google Analytics? I have no idea but here you have the way to tweak a bit the tracking code to add it to GA. Read More

Jun 17, 2012
Posted By: Ani Lopez
Filed under: Technical Analytics
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Articles I write for other sites

On Paella and Semantic Markup for recipies

In plain words, it does not work fine most of the cases. It's a bad idea. I'll explain why while I teach you how to cook an authentic Paella.

Analytics Tribulations Of An SEO

The art of measure is never easy but when it comes to SEO it's even worst

Challenges of Spanish Language on Search Marketing @ Multilingual Search

'Standard Spanish' is something that I donít buy into when it comes to international scenarios. I'll explain to you why and some tips to start facing correctly your Spanish strategy.

Handling Multilingual Sites for Humans & Search Engines @ Bruce Clay Blog

The logic behind the scenes to show all content to bots and the right language to users

Mobile detection issues & Google Instant Previews @ Cardinal Path blog

Mobile web represents the bigger headache ever for those wanting to target the small but growing audience they represent nowadays. check your Instant Previews for possible indexation issues.