Big Data? Hadoop? Sure I get it! What else?
Buzzwords of the year 2012 edition: 'Big Data' and 'Hadoop'. This smarty pants is going to explain in plain English the technicalities around handling and querying big chunks of data. Read More
Analytics Measuring Success
How to measure traffic from Google Images
A simple way to capture more information related to the traffic arriving to your site from this search engine That will help you with your SEO for images. Read More
6 Beautiful Dashboards
I love well designed things, no matter what it is. A relevant part of my job revolves around creating dashboards. Those two topics are intrinsically related so you can imagine my joy when I found those pretty ones. Read More
How to Include Blekko as Search Engine in Google Analytics
Why Blekko is not included as Search Engine in Google Analytics? I have no idea but here you have the way to tweak a bit the tracking code to add it to GA. Read More
52 feeds to be updated on Web Analytics & Data Visualization
What's SEO without Web Analytics? Not much. And what's Web Analytics without Data Visualization? Something almost impossible to digest. Read More
Comparing Google Trends for Websites and Google Analytics data. 2011 Edition
This is an update for past year 2011 of the comparison between data from Google Trends for Websites and Google Analytics Read More
Matching Google Webmaster Tools and Analytics keywords data
Keyword analysis is getting harder lately. Webmaster Tools and Google Analytics are not cooperating but here you have a way to merge all this data together. Read More
Ultimate SEO Dashboard
There are two ways SEO and analytics interact: Pre and Post action use of web analytics data flow to fine tuning your SEO and them measure its performance. This dashboard wants to help you in the Pre phase. Read More
Measuring SEO Performance
Please, no more unorganized nonsense collections of metrics while trying to measure the success of the SEO you practice. Starting from observing user behaviour numbers will tell you the truth and you will know much better how to improve the performance of organic traffic. Read More
Improving SEO with web analytics
Verifying the success of your SEO through web analytics is a must for every consultant but using stats to get deeper insight to improve strategies is for really rocking SEOs. Read More
User behavior in SERPs. Eye tracking study July 2010
Study based on Google and Yahoo! page results using eye tracker technique to demonstrate that a relationship exists between the user's intention and user's behavior when they browse the results page. Read More
Amount of traffic from Images Search Engines, Analytics filter & custom segment
Google Images, Yahoo Images, Bing images? Do they bring any traffic to my site? How can I measure it and guess its keywords? Optimize images for search engines, Is it worth the effort? All the answers here. Read More
Country specific Search Engines in organic traffic with Google Analytics
Some simple filters and a Google Analytics hack helps you get more detailed data on keywords while looking for local Search Engines helping your multilingual SEO strategy. Read More
Comparing Google Trends for Websites and Google Analytics data
How match do you trust Google Trends for Websites stats? Without a comparison to real data for the same sites it is not possible to know its effectiveness. Analytics to the rescue. Come in and check conclusions. Read More
Real benefits of link building campaigns
If link building should be the next step in your campaign to improve a website's traffic. Which facts can you show to your customer to convince him/her of its benefits? Some are easy to see, some others are not so obvious but important to notice. How to do it with Google Analytics Advanced Segments. Read More
Social Media and Analytics, What can we measure?
Is it possible to measure our Social Media campaign's impact with web analytics tools? Not so accurately as we wish but things are changing, so new science as old as humanity but digital. This is what makes the difference. Read More
