Trends for Websites and Google Analytics

Comparing Google Trends for Websites and Google Analytics data. 2011 Edition

This is an update for past year 2011 of the comparison between data from Google Trends for Websites and Google Analytics Read More

Jan 09, 2012
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Filed under: Analytics
3 comments
Revenue by keyword length. Is the money in the long tail?

Revenue by keyword length. Is the money in the long tail?

We have always heard that big part of the money is in long tail keywords. If this is the case, how much the long tail adds to total revenue? Read More

Dec 24, 2011
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Filed under: Content
12 comments
Merging keywords from Webmaster Tools & Google Analytics

Matching Google Webmaster Tools and Analytics keywords data

Keyword analysis is getting harder lately. Webmaster Tools and Google Analytics are not cooperating but here you have a way to merge all this data together. Read More

Nov 29, 2011
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Filed under: Analytics
5 comments
Google SSL users show 'not provided' keywords

Numbers after a month of 'not provided' keywords

Since October 18th 2011 all organic traffic coming from signed-in users will show "(not provided)" instead of the keyword used to query Google Search Engine. How many visits are affected? Read More

Nov 18, 2011
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Filed under: SEO
7 comments
Ultimate SEO dashboard

Ultimate SEO Dashboard

There are two ways SEO and analytics interact: Pre and Post action use of web analytics data flow to fine tuning your SEO and them measure its performance. This dashboard wants to help you in the Pre phase. Read More

Nov 11, 2011
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Filed under: Analytics
4 comments
Measuring SEO Performance

Measuring SEO Performance

Please, no more unorganized nonsense collections of metrics while trying to measure the success of the SEO you practice. Starting from observing user behaviour numbers will tell you the truth and you will know much better how to improve the performance of organic traffic. Read More

Apr 25, 2011
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Filed under: Analytics
10 comments
Cardinal Path

Spring is getting really hot, Cardinal Path, WAA Awards & SMX Toronto

Was adventure what I was looking for when I came to Canada? Yes, and I'm getting triple ration: Web Analytics Association Awards, SMX Toronto and companies merging into Cardinal Path super online marketing agency. Read More

Mar 15, 2011
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Filed under: Online
no comments
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International Search Summit - SMX West 2012

Articles I write for other sites

Challenges of Spanish Language on Search Marketing

'Standard Spanish' is something that I don’t buy into when it comes to international scenarios. I'll explain to you why and some tips to start facing correctly your Spanish strategy.

50 feeds keeping me updated on SEO

Besides the feeds listed here I follow around 30 more for topics like Analytics, UX, Link building, IA or any other SEO related discipline

Handling Multilingual Sites for Humans & Search Engines @ Bruce Clay Blog

The logic behind the scenes to show all content to bots and the right language to users

Mobile detection issues & Google Instant Previews @ Cardinal Path blog

Mobile web represents the bigger headache ever for those wanting to target the small but growing audience they represent nowadays. check your Instant Previews for possible indexation issues.

Content for e-commerce, the SEO perspective

Covering the basics of content for online shops in this post. All the texts you must have according for every page type.

Organic traffic performance for e-commerce

We don't usually have an idea if the numbers we see while analyzing our SEO efforts are above or below average. Here you have some numbers.

SEO for small sites vs. SEO for big ones

To make it more graphic, 'SEO for small sites' is a cat and the one for big sites a jaguar. You cannot handle a pet and a powerful wild feline the same way.